A Lesson we can all learn from ‘An Inconvenient Truth’
And no, it doesn’t have anything to do about science anything at all in the Goracle’s presentation. The lesson is a fairly simple one that almost everyone who has ever made a powerpoint presentation can appreciate and the lesson is this: Duarte Design can take the most asinine and crappy ideas and use them to create a presentation that sells.
It may be the most famous slide show of all time. “An Inconvenient Truth,” the movie staring environmental activist and former Vice President Al Gore, is at its heart a slide show, hardly the format for a box office hit. The movie’s popularity was not the only surprise, it’s also generated $23 million in DVD sales and 1.8 million DVDs sold.
So how did a slide show garner millions of viewers? Duarte Design provided some of the answers in an event at its headquarters titled “Think Outside the Slide.” Gore had worked with Duarte years before the film idea came out to develop a presentation on the dangers of global warming.
Gore’s shown the resulting PowerPoint slide show more than 1,800 times; it’s also reportedly been delivered some 30,000 times worldwide by volunteers in the environmental movement.
You can’t argue with the numbers people, Duarte Design is good and pretty darn good to be able to design a presentation that is being swallowed hook, line, and sinker all over the world despite it being riddled with errors.
So businesses, entrepreneurs, and college students, if you want to cover up your skewed facts or shoddy research in your next PPP, just remember to call up Duarte Design. I’m sure they will be able to throw in some cartoons of drowning polar bears or something that will make your presentation a smash hit at your next meeting and/or class.




