British Airways stops serving beef

Posted by Jonathan Williams on May 9th, 2008
2008
May 9

Recently, British Airways has stopped serving beef on board their flights partly to ensure they do not offend their Hindu customers. Many people are all up in arms about how this is outrageous and that they shouldn’t do this. I, however, feel that British Airways should be able to do whatever they want.

 

Lets look at the facts. According to the article, British Airways wasn’t doing this because of a government regulation, a court order, a complaint or anything else for that matter. They decided to institute this change on their own free will.

 

Now there are two reasons that I see they could be doing this. 1) According to the article, one of their larger markets is India. Therefore, British Airways obviously feels that whatever customers they will lose from not serving beef will be replaced with customers that see BA as “Hindu friendly.” 2) Even though the article says that the airline isn’t discontinuing beef because of its increasing cost, that could very well be the case.

 

Either way, the bottom line the company is doing this is because of the potential increase in profits. Without anything other than the market influencing the company’s choices, I really don’t see why people are complaining about this so much.

 

If you want to eat beef on your flight, just change airlines. It’s not like it is going to taste that great anyways.

 

(Hat tip Drudge Report)

Bookmark and Share:

Leave a Comment




XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>

Please note: Comment moderation is enabled and may delay your comment. There is no need to resubmit your comment.